Trinity Bellwoods Pharmacy
As the Social Media Manager for a pharmacy dedicated to wellness, I handle all aspects of the Instagram presence. My role encompasses marketing strategy, photography, grid design, and infographic creation.
I craft visually appealing content that reflects the brand's commitment to holistic health, engaging our community with informative and inspiring posts.
From capturing high-quality images to designing cohesive layouts and creating compelling wellness infographics, I ensure the Instagram feed is both beautiful and beneficial to our followers.
Logo Design
Social Media Manager
Photography
Marketing
Logo Design Process
Final Logo
Instagram Grid
A grid is helpful to plan social media posts and to keep track of an aesthetic based on colour palette and for deliverables to the client. It changes over time and can also depend on the content and marketing that comes up. I keep shifting the grid around if there are any changes going to take place. This is a general idea of what the grid may look like.
Highlight Design
Designing highlights is important to keep the same theme and use the same colour palette as per the brand guidelines. This is for relevant stories posted on instagram that are added to highlights after the story expires.
Infographics & Photographs
These are general designs and infographics to keep the information flowing for this specific business need. The content keeps changing and is added based on planned topics per week. Photographs are also taken and edited by me. This is an idea of what designs I make and many more to come.
